Privacy & cookie policy
Our privacy policy describes how your personal information is collected, used and shared every time you visit our site and/ or make a purchase.
We have here our Privacy Policy in order to inform you about how we treat personal data when you visit the website www.zaiwildheritage.com, what your rights are and what security measures have been adopted to protect your data.
By accessing our website, you agree to be bound by this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use our website.
1. Who we are?
Teresa da Conceição Gomes Ferreira Monteiro Unipessoal, as operator of the website www.zaiwildheritage.com, headquartered at Av. D. João IV Centro Comercial Villa 14, is the entity responsible for your personal data processing and ensures that it is treated in a licit, fair and transparent manner, in accordance with the provisions of the relevant national legislation and the General Data Protection Regulation.
2. What we use your data for?
We will use your data, among other purposes, to manage your registration as a user, to manage your purchases of products or services, to respond to your queries, and, if you wish, to send you our customized communications.
When you interact with us through our services, we collect the following personal data and other information:
your identity data (for example, your name, surname, language and country from which you interact with us, contact data, etc.);
economic and transactions information (for example, your payment or card data, information on your purchases, orders, returns, etc.);
connection, geolocation and/or browsing data (if you interact with us from your mobile phone, for example);
commercial information (for example, if you have subscribed to our newsletter);
information about your tastes and preferences.
Remember that, when we ask you to fill in your personal data to give you access to any functionality or service of the Platform, we will mark certain fields as compulsory, since this is information that we need to be able to provide the service or give you access to the functionality in question. Please consider that, if you decide not to make such data available to us, you may be unable to complete your user registration or may not be able to enjoy those services or functionalities.
Depending on how you interact with our website, i.e., depending on the services, products or functionalities that you wish to enjoy, we will process your personal data for the following purposes:
To manage your registration as user of the platform
If you decide to become a registered user of our Platform, we need to process your data to identify you as a user of the Platform and grant you access to its various functionalities, products and services available to you as a registered user. You may cancel your registered user account by contacting us through Customer Support.
For the development, performance and execution of the purchase or services contracted that you executed with us on the platform
- To contact you for updates or informative notices related to the contracted functionalities, products or services, including quality surveys and to be able to establish the degree of customer satisfaction with the provided service;
- To manage payment of the products that you purchase, regardless of the payment procedure used;
- Activate the mechanisms necessary to prevent and detect unauthorized uses of the Platform (for example, during the purchase and returns process as well as potential fraud being committed against you and/or against us during the purchase process. If we consider that the transaction may be fraudulent or we detect abnormal behaviour which indicates attempted fraudulent use of our features, products or services, this processing may result in consequences such as the blocking of the transaction or the deletion of your user account;
- To manage potential exchanges, returns after you have purchased and manage requests of availability information for articles, reservations of products through the website, depending on the availability of such options from time to time;
- For invoicing purposes and to make available to you the tickets and invoices of the purchases you have made through the website.
To meet requests or applications that you make through the Customer Services channels
We only process the personal data that are strictly necessary to manage or resolve your request or application.
For marketing purposes
- If and when you subscribe to our Newsletter, we will process your personal data to manage your subscription, including to send customised information on our products or services through various means (such as e-mail or SMS). Accordingly, please consider that this data processing implies analysis of your user or customer profile to establish your preferences and therefore which products and services are most fit to your style when sending you information. For example, based on your purchases and browsing history (i.e., depending on the articles that you clicked), we will make you suggestions on products that we believe may interest you and, if you are a registered user, we will provide you with the “recover cart” functionality;
- Remember that you may unsubscribe from the Newsletter at any time without cost through the “Newsletter” section of the website, in addition to through the instructions that we provide you with in each notice. If you do not want to receive push notifications, you can deactivate this option in your mobile device;
- To perform promotional actions (for example, for the organization of competitions or to send the list of items stored to the e-mail you designate);
- To disseminate in the website or through our channels in the social networks photographs or pictures that you shared publicly, if you expressly give us your consent for the purpose.
Analysis of usability and quality to improve our services
If you access our website, we inform you that we will treat your browsing data for analytic and statistic purposes, i.e., to understand the way users interact with the Platform and with the actions we implement on other websites and apps, so we can improve our services.
3. Why we use your data?
We have legal standing to process your data for various reasons. The main reason is that we need to process your data to perform the contract that you accept with us when you register and when you make a purchase or enjoy any of our services or functionalities. We also use your data for other reasons, for example, to respond to your queries or to send you newsletters that you have asked to receive from us.
The legal terms on which we are permitted to process your personal data also depends on the following purposes for which we process them:
To manage your website user registration
We process your data because this is necessary on the terms regulating the use of the Platform. In other words, for you to be able to register as a user on the website, we need to process your personal data, since it would otherwise be unable to manage your registration.
Development, performance and making of the purchase or services contract
We process your data because their processing is necessary for us to make the purchase or services contract with you.
Certain processing of data related to the purchase process is activated only because you request or authorise it, as is the case of the storage of payment (card) data for future purchases or the processing of data necessary to scan the till receipts through the Wallet section of the website or to provide you with the Coming Soon / Back Soon functionalities, where these features are available. In these cases, our processing of your data is supported by your own consent.
We consider that we have a legitimate interest to carry out the necessary verifications to detect and prevent potential fraud or fraudulent uses of the website, for example when you make a purchase or return. We understand that the processing of these data is positive for all the parties involved: for you, as it allows us to put in place measures to protect you against attempted fraud perpetrated by third parties; for us, as it allows us to avoid unauthorised uses of the Platform; for all our customers and society, as it also protects their interest by ensuring that fraudulent activities are discouraged and detected when they do occur.
Customer Service
We consider that we have legitimate interest in answering the queries or consultations raised by you through the existing different contact channels. We understand that the processing of these data is also beneficial to you to the extent that it enables us to assist you adequately and answer to the queries raised.
When you get in touch with us for the management of incidents related to your order or the product/service acquired through the Platform, the processing of your data is necessary to perform the purchase contract.
When your request is related to the exercise of your rights on which we inform you below, or to claims on our products or services, we are legally permitted to process your data for compliance with our legal obligations.
Marketing
We are legally permitted to process your data for marketing purposes due to the consent that you give it, for example when you accept receiving customized information through multiple channels, when authorizing the sending of push notifications in your mobile device or to publish your pictures on the website or on the social networks’ channels. To offer you personalised services or to show you customized information, whether on the website or those of third parties, as well as to engage in data enrichment, we consider that has a legitimate interest, we consider that has a legitimate interest to conduct a profiling with the information that it has about you (such as your browsing, preferences or purchase history) and the personal data that you have provided it, such as the age range or language, since we understand that the data processing of these data is also beneficial to you because it allows you to improve your user experience and access the information in accordance with your preferences.
Analysis of usability and quality
We consider that we have a legitimate interest in analysing the website usability and the user’s satisfaction degree, since we understand that that the processing of these data is also beneficial for you because the purpose is to improve the user experience and provide a higher quality service.
4. How long will we keep your data?
The time for which we will keep your data will depend on the purposes for which we process them:
To manage your website user registration
We will process your data for the time during which you remain a registered user, meaning, until you decide to unsubscribe.
Development, performance and making of the purchase or services contract
We will process your data for the time necessary to manage the purchase of the products or services that you buy, including potential returns, complaints or claims related to the purchase of the product or service in question. Sometimes, we will only process the data until the time when you decide, as is the case of payment (card) data that you requested us to store for future purchases (where this feature is available).
Customer Service
We will process your data for the time necessary to meet your request or application.
Marketing
We will process your data until you unsubscribe or cancel your subscription to the newsletter. Likewise, we will show you personalised ads until you change your mobile or browser settings such that permission to do so is revoked. If you participate in promotional actions, we will keep the data during a six (6) months period from the end of the action.
Analysis of usability and quality
We will process your data occasionally for the time during which we proceed to carry out a specific quality action or survey or until it anonymizes your browsing data.
Notwithstanding the fact that we will process your data for the time strictly necessary to achieve the purpose in question, we will subsequently keep them duly stored and protected for the time during which liability may arise for their processing, in compliance with legislation in force from time to time. Once each of the potential actions is time barred we will proceed to delete the personal data.
5. Who we share your data with
We share your data with service providers who provide us with assistance or support, these can be third party providers, for example:
- financial institutions;
- fraud detection and prevention entities;
- technological service providers;
- providers and employees of logistics and transport services;
- service providers related to customer support;
- partners and service providers related to marketing and advertising.
6. Your rights
We undertake to keep your personal data confidential and to ensure that you may exercise your rights. Bearing that in mind, we have agreed that you may exercise your rights free of charge by writing us an email to a single e-mail address (zai@zaiwildheritage.com), simply informing us of the reason for your request and the right that you wish to exercise. If we consider this necessary to be able to identify you, we may request you to provide a copy of a document evidencing your identity.
In particular, notwithstanding the purpose or legal basis we use to process your data, you have the following rights:
- To request access to your personal data that we hold. We remind you that where you are a Platform registered user you may also consult this information in the relevant section of your online account.
- To request that we rectify the personal data that we hold. Please bear in mind that if you are a registered user on the Platform, you may also access the relevant personal data section of your online account to change or update your personal data. In any case, please consider that, on actively making your personal data available to us through any procedure, you guarantee that they are true and accurate, and you undertake to notify to us any change or modification of your data. You will be liable for any loss or damage caused to the Platform or to the person responsible for the Platform or to any third party by reporting erroneous, inaccurate or incomplete information in the registration forms. Please remember that, generally, you must provide us only with your own data, not with those of third parties, other than to the extent otherwise permitted in this Privacy and Cookies Policy.
- To request that we erase your personal data to the extent that they are no longer necessary for the purpose for which we need to keep processing them, as we have explained above, or when we are no longer legally permitted to process them.
- To request that we cancel or limit the processing of your personal data, which entails that in certain cases you can request us to temporally suspend the processing of the data or that we keep them longer than necessary.
If you have given us your consent to process your data for any purpose, you also have the right to withdraw such consent at any time. Some of the circumstances in which you may withdraw your consent are detailed in section 2 where we explain for which purposes we process your data.
When we are legally permitted to process your data due to your consent or to for the purposes of a contract, as explained in section 3, you will also have the right to request the portability of your personal data. This means that you will have the right to receive the personal data that you made available to us in a structured, commonly used and machine-legible format, to be able to transmit them to another entity directly without impediments on our part.
In addition, where the processing of your data is based on our legitimate interest, you will also have the right to object to the processing of your data.
Finally, we inform you that you have the right to file a claim before the responsible data protection regulatory authority before: The Portuguese Data Protection Authority (https://www.cnpd.pt/)
7. Changes to the Privacy and Cookie Policy
We may amend the information contained in this Privacy and Cookies Policy when we consider this appropriate. Should we do so, we will notify you by various procedures through the website (for example, through a banner or a pop-up), or we may even send you a notice to your e-mail address when the change in question is relevant to your privacy, for you to be able to review the changes, assess them and, as the case may be, object or unsubscribe from ay service or functionality. In any case, we suggest you to review this Privacy and Cookies Policy from time to time in case minor changes are made or we make any interactive improvement, taking the opportunity that you will always find it as a permanent point of information on our website.
8. Information on cookies
We use cookies and similar devices to facilitate your browsing in the website, understand how you interact with us and, in certain cases, to be able to show you advertisements in accordance with your browsing habits. Please, continue reading to understand with greater detail the cookies and similar devices that we use, their purpose and other information of interest.
9. Cookies Policy
What is a cookie?
A cookie is a small text file that a website, app or other platform stores on your computer, tablet, smartphone or any other similar device, with information on your browsing and use, like a tag that identifies your device. Cookies are necessary, for example, to facilitate browsing and understand how users interact with platforms so they can be improved. They are also useful to provide advertising according to user preferences, as well as for other purposes detailed below. Cookies do not damage your computer or device.
By “Cookies” we are also referring to other, similar technologies used to install and/or collect information on or from your device such as flash cookies, web beacons or bugs, pixels, HTML5 (local storage), and SDK technologies for apps. The term Cookies also applies to the use of fingerprinting, in other words, techniques used to combine information that help us identify your device. These technologies sometimes run alongside cookies to collect and store information, either to provide you with certain features or services on our website, or to display third-party advertising according to your browsing.
This explanation is a general overview of what Cookies means and is for informational purposes only. The specific Cookies we use are detailed in the cookies settings panel on our Platform.
What are cookies used for on this website?
Cookies are an essential part of the functioning of this website. The main objective of our cookies is to improve the user’s search experience. These, for example, are used to remember your preferences (language, country, etc.) during navigation and future visits.
The information collected by cookies also allows us to improve the website through estimates and usage patterns, suitability of the website to the individual interests of users, quick searches, etc.
On this occasion if we have obtained your prior consent, we may use cookies,
tags or other similar devices, in order to obtain information that allows us to
show the user advertising based on the analysis of their search habits, or from our website or from the third-party website.
What are not cookies used for on this website?
We do not store personal information such as your address, password, data relating to credit or debit card.
How can I manage the use of cookies on this website?
In the Cookies settings panel, available on our website, you can find all the information on the cookies used by this website, along with information on the purpose, duration and management (first or third-party) of each cookie, so you can enable or disable the use of cookies that are not strictly necessary for Platform functioning.
Alternatively, if you are browsing the Internet, you can disable the use of Cookies on your browser. Here is how to do this on the most popular browsers:
- Google Chrome
- Internet Explorer
- Mozilla Firefox
- Safari
You can prevent the use of Cookies at any time.
Please remember that both managing the cookies settings panel and opting to reject cookies is specific to each browser you are using. Therefore, if you configure cookies one way on one device and want your option to apply equally to another device, you must enable the same option on the other device.
Additionally, regarding third-party cookies used to provide advertising based on your interests, please note that certain third parties may be members of some of the following self-regulatory programmes for online behavioural advertising, with the relevant voluntary exclusion options:
- Network Advertising Initiative (NAI) https://optout.networkadvertising.org/?c=1
- Google Analytics https://tools.google.com/dlpage/gaoptout
Who uses the information stored on cookies?
The information stored in Cookies from our Site is used exclusively by us, except for those identified as “third party cookies”, which are used and managed by external entities to provide services that are requested from us with the purpose of improving the user experience while browsing our website. The main services for which these “third party cookies” are used are obtaining statistics and guarantee of payment of transactions carried out.
